Our vision is to become a fully integrated real estate development company and develop the organization for sustainable growth under good corporate governance by delivering good products and services and being customer centered and our mission is to be attentive to the needs of every customer in all aspects by designing and developing projects creatively to deliver products and services that satisfy our customers including an emphasis on developing personnel and growing our organization sustainably in cooperation with our trade partners, customers, shareholders, business allies, employees and society.This resulted in a policy that focuses on sustainable development in all the following areas:

Innovation and Dissemination of Innovation from operations for responsibilities toward society, the environment and stakeholders

From the concept of Smart Product, a combination of technology and innovation for efficient living created an importance of innovation development that will respond to the service needs efficiently. The Company therefore created an application called Origin Connect that combines technology with customer service to facilitate a living and making transactions with the Company conveniently as well. This application receives information from the Company, checks installment payment information, gives repair notification alerts, cleaning notification alert, emergency notification alert, various discounts and privileges alert. As a result, the service will be provided to the residents as quickly and efficiently as possible.

In addition to developing applications for the residents, the Company gave importance to developing an internal system to facilitate convenience for employees called “MyOrigin”. This application has personal information of employees that employees can modify this information by themselves by considering their rights regarding information disclosure such as personal telephone number, educational background. This application collects important news and information in the system. This is another channel to express opinions or suggest new ideas. Myorigin app has evaluation processing system, leave request system, vehicle and meeting room reservation system, which is quick and convenient. Employees can access the system to give commands even when they are not in the office. This has improved the work and internal communication of the Company efficiently.